Privacy Policy
Your privacy is critically important to us. Learn how we collect, use, and protect your data.
1. Introduction
Welcome to intellixapi ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our WhatsApp Business API platform and related services.
By accessing or using our services, you agree to the terms of this Privacy Policy. If you do not agree with our policies and practices, please do not use our services.
2. Information We Collect
2.1 Information You Provide
We collect information that you voluntarily provide to us when you:
- Register for an account: Name, email address, phone number, company name, business address
- Use our services: WhatsApp messages, contact lists, chat history, broadcast campaigns
- Make payments: Billing information, payment method details (processed securely through third-party payment processors)
- Contact support: Support tickets, feedback, correspondence
- Participate in surveys: Survey responses, testimonials
2.2 Automatically Collected Information
When you access our services, we automatically collect certain information:
- Device Information: IP address, browser type, operating system, device identifiers
- Usage Data: Pages visited, time spent, features used, click patterns
- API Usage: API calls, message volume, response times, error logs
- Cookies & Tracking: See Section 6 for details
2.3 Information from Third Parties
We may receive information about you from:
- Meta Platforms (WhatsApp Business API provider)
- CRM platforms you integrate with (Shopify, Zoho, HubSpot, etc.)
- Payment processors (Razorpay, Stripe, PayPal)
- Analytics providers (Google Analytics)
3. How We Use Your Information
We use the collected information for the following purposes:
3.1 Service Delivery
- Provide and maintain WhatsApp Business API services
- Process and deliver WhatsApp messages
- Manage your account and subscriptions
- Enable chatbot and automation features
- Provide customer support
3.2 Service Improvement
- Analyze usage patterns and trends
- Develop new features and functionality
- Improve platform performance and reliability
- Conduct research and analytics
3.3 Communication
- Send service-related notifications
- Provide technical support and updates
- Send marketing communications (with your consent)
- Respond to inquiries and requests
3.4 Legal & Security
- Comply with legal obligations
- Prevent fraud and abuse
- Enforce our terms of service
- Protect our rights and property
4. How We Share Your Information
We may share your information in the following circumstances:
| Category | Purpose |
|---|---|
| Service Providers | Third-party vendors who help us provide services (hosting, payment processing, analytics) |
| Meta/WhatsApp | Required to deliver WhatsApp Business API services |
| Business Partners | CRM platforms and integrations you authorize |
| Legal Authorities | When required by law or to protect rights and safety |
| Business Transfers | In connection with merger, acquisition, or sale of assets |
5. Data Security
We implement robust security measures to protect your information:
Technical Measures
- Encryption: End-to-end encryption for WhatsApp messages, SSL/TLS for data transmission
- Access Controls: Role-based access, multi-factor authentication
- Secure Infrastructure: ISO 27001 certified data centers
- Regular Audits: Third-party security assessments and penetration testing
- Data Backup: Regular automated backups with encryption
Organizational Measures
- Employee training on data protection
- Confidentiality agreements with staff and vendors
- Incident response and breach notification procedures
- Regular security policy reviews and updates
6. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience:
Types of Cookies We Use
- Essential Cookies: Required for platform functionality (login, session management)
- Performance Cookies: Help us understand how you use our services
- Functional Cookies: Remember your preferences and settings
- Analytics Cookies: Track usage patterns (Google Analytics)
- Marketing Cookies: Deliver relevant advertisements (with consent)
Your Cookie Choices
You can control cookies through:
- Browser settings (block or delete cookies)
- Our cookie consent banner
- Opt-out tools provided by advertising networks
Note: Disabling essential cookies may affect platform functionality.
7. Your Privacy Rights
Depending on your location, you may have the following rights:
7.1 Access & Portability
- Request a copy of your personal data
- Download your data in a machine-readable format
7.2 Correction & Update
- Update inaccurate or incomplete information
- Modify your account settings
7.3 Deletion
- Request deletion of your account and data
- Subject to legal retention requirements
7.4 Opt-Out
- Unsubscribe from marketing emails
- Disable non-essential cookies
- Withdraw consent for data processing
7.5 Object & Restrict
- Object to certain data processing activities
- Request restriction of processing
8. Data Retention
We retain your information for as long as necessary to:
- Provide our services to you
- Comply with legal obligations
- Resolve disputes and enforce agreements
- Maintain business records
Retention Periods
- Active Accounts: Duration of service + 90 days
- Closed Accounts: 3 years (for legal compliance)
- Chat History: As per your settings (default: 1 year)
- Financial Records: 7 years (tax compliance)
- Marketing Data: Until you unsubscribe + 2 years
After retention periods expire, we securely delete or anonymize your data.
9. Children's Privacy
Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children.
If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at [email protected]. We will delete such information promptly.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect:
- Changes in our practices
- Legal or regulatory requirements
- New features or services
- Feedback from users
Notification of Changes: We will notify you of material changes by:
- Email notification to your registered email address
- Prominent notice on our website
- In-app notification
The "Last Updated" date at the top of this policy indicates when it was last revised. Your continued use of our services after changes constitutes acceptance of the updated policy.